{"id":100,"date":"2024-01-19T15:10:46","date_gmt":"2024-01-19T15:10:46","guid":{"rendered":"https:\/\/portmanteaulaw.com\/staging\/5926\/?page_id=100"},"modified":"2024-01-19T15:10:49","modified_gmt":"2024-01-19T15:10:49","slug":"what-is-a-portmanteau","status":"publish","type":"page","link":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/","title":{"rendered":"What is a Portmanteau?"},"content":{"rendered":"\n<p class=\"\">What is a Portmanteau?<\/p>\n\n\n\n<p class=\"\">Merriam Webster defines portmanteau as a \u201cword or part of a word made up of combining the spellings and meanings of two or more other words or word parts (such as <em>smog<\/em> from <em>smoke<\/em> and <em>fog<\/em>)\u201d<\/p>\n\n\n\n<p class=\"\">Portmanteaus are more common than many people realize, and have crept into all aspects of our lexicon, from their use in popular culture (e.g., <em>Bennifer<\/em> from Ben Affleck and Jennifer Lopez; or <em>Brangelina<\/em> from Brad Pitt and Angelina Jolie), to scientific terms (e.g., <em>botox<\/em> from botulism and toxin; or <em>positron<\/em> from positive and electron).&nbsp;<\/p>\n\n\n\n<p class=\"\">Portmanteaus are particularly useful in branding.&nbsp; A clever portmanteau, even though a coined term, can immediately convey meaning while maintaining some distinction from its root words, and hence more easily protectable as a trademark.&nbsp; Some notable examples are: <em>Microsoft<\/em> from microcomputer and software, <em>Netflix<\/em> from internet and flick, and <em>Yelp<\/em> from yellow pages and help.&nbsp;<\/p>\n\n\n\n<p class=\"\">Here are some more examples of portmanteaus:<\/p>\n\n\n\n<p class=\"\">Chortle : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;chuckle and snort<\/p>\n\n\n\n<p class=\"\">Bruch : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;breakfast and lunch<\/p>\n\n\n\n<p class=\"\">Mockumentary &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; mock and documentary<\/p>\n\n\n\n<p class=\"\">Liger : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;lion and tiger<\/p>\n\n\n\n<p class=\"\">Cockapoo : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; cocker spaniel and poodle<\/p>\n\n\n\n<p class=\"\">Sitcom : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; situational comedy<\/p>\n\n\n\n<p class=\"\">Motel : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;motor and hotel<\/p>\n\n\n\n<p class=\"\">Movember : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;moustache and November<\/p>\n\n\n\n<p class=\"\">Telethon : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;television and marathon<\/p>\n\n\n\n<p class=\"\">Twirl : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;twist and whirl<\/p>\n\n\n\n<p class=\"\">Pokeman : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; pocket and monster<\/p>\n\n\n\n<p class=\"\">Lenovo : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; legend and novo<\/p>\n\n\n\n<p class=\"\">Amtrak : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;American and track<\/p>\n\n\n\n<p class=\"\">Citigroup : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Citicorp and Travelers Group<\/p>\n\n\n\n<p class=\"\">Comcast : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;communication and broadcast<\/p>\n\n\n\n<p class=\"\">Pinterest : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;pin and interest<\/p>\n\n\n\n<p class=\"\">Popsicle : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;lollipop and icicle<\/p>\n\n\n\n<p class=\"\">Spotify : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;spot and identify<\/p>\n\n\n\n<p class=\"\">Wikipedia : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;wiki and encyclopedia<\/p>\n\n\n\n<p class=\"\">Groupon : &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;group and coupon<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is a Portmanteau? Merriam Webster defines portmanteau as a \u201cword or part of a word made up of combining the spellings and meanings of two or more other words or word parts (such as smog from smoke and fog)\u201d Portmanteaus are more common than many people realize, and have crept into all aspects of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-100","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is a Portmanteau? - PORTMANTEAU LAW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Portmanteau? - PORTMANTEAU LAW\" \/>\n<meta property=\"og:description\" content=\"What is a Portmanteau? Merriam Webster defines portmanteau as a \u201cword or part of a word made up of combining the spellings and meanings of two or more other words or word parts (such as smog from smoke and fog)\u201d Portmanteaus are more common than many people realize, and have crept into all aspects of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/\" \/>\n<meta property=\"og:site_name\" content=\"PORTMANTEAU LAW\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-19T15:10:49+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/portmanteaulaw.com\\\/staging\\\/5926\\\/what-is-a-portmanteau\\\/\",\"url\":\"https:\\\/\\\/portmanteaulaw.com\\\/staging\\\/5926\\\/what-is-a-portmanteau\\\/\",\"name\":\"What is a Portmanteau? - PORTMANTEAU LAW\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/portmanteaulaw.com\\\/#website\"},\"datePublished\":\"2024-01-19T15:10:46+00:00\",\"dateModified\":\"2024-01-19T15:10:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/portmanteaulaw.com\\\/staging\\\/5926\\\/what-is-a-portmanteau\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/portmanteaulaw.com\\\/staging\\\/5926\\\/what-is-a-portmanteau\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/portmanteaulaw.com\\\/staging\\\/5926\\\/what-is-a-portmanteau\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/portmanteaulaw.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is a Portmanteau?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/portmanteaulaw.com\\\/#website\",\"url\":\"https:\\\/\\\/portmanteaulaw.com\\\/\",\"name\":\"PORTMANTEAU LAW\",\"description\":\"Litigation \\\/ intellectual property \",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/portmanteaulaw.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is a Portmanteau? - PORTMANTEAU LAW","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/","og_locale":"en_US","og_type":"article","og_title":"What is a Portmanteau? - PORTMANTEAU LAW","og_description":"What is a Portmanteau? Merriam Webster defines portmanteau as a \u201cword or part of a word made up of combining the spellings and meanings of two or more other words or word parts (such as smog from smoke and fog)\u201d Portmanteaus are more common than many people realize, and have crept into all aspects of [&hellip;]","og_url":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/","og_site_name":"PORTMANTEAU LAW","article_modified_time":"2024-01-19T15:10:49+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/","url":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/","name":"What is a Portmanteau? - PORTMANTEAU LAW","isPartOf":{"@id":"https:\/\/portmanteaulaw.com\/#website"},"datePublished":"2024-01-19T15:10:46+00:00","dateModified":"2024-01-19T15:10:49+00:00","breadcrumb":{"@id":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/portmanteaulaw.com\/staging\/5926\/what-is-a-portmanteau\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/portmanteaulaw.com\/"},{"@type":"ListItem","position":2,"name":"What is a Portmanteau?"}]},{"@type":"WebSite","@id":"https:\/\/portmanteaulaw.com\/#website","url":"https:\/\/portmanteaulaw.com\/","name":"PORTMANTEAU LAW","description":"Litigation \/ intellectual property ","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/portmanteaulaw.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/pages\/100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/comments?post=100"}],"version-history":[{"count":4,"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/pages\/100\/revisions"}],"predecessor-version":[{"id":124,"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/pages\/100\/revisions\/124"}],"wp:attachment":[{"href":"https:\/\/portmanteaulaw.com\/staging\/5926\/wp-json\/wp\/v2\/media?parent=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}